A tasty reward for staying cool – that’s the Operation Chill program. This 7‑Eleven community outreach program is designed to reduce crime and enhance relations between police and youth.
It allows law enforcement officers to “ticket” kids they observe doing good deeds or exhibiting positive behavior. The ticket is actually a coupon good for a free 12-oz. Slurpee® at any participating store.Now in its 21st year, Operation Chill has grown to include more than 900 local law enforcement agencies in the United States and Canada. More than 15 million coupons have been distributed to officers on the beat in cities and towns where 7‑Eleven does business.
In addition to encouraging positive behaviors, Operation Chill provides opportunities for officers to establish a rapport with kids in a neighborhood. The reasons for being “ticketed” are varied, but the end result is the same for every youngster: A free Slurpee drink and a smile for a good deed.